Yana Nedzvets designer biography
For ten years, Yana began to sew dresses from my mother’s outfits. Then she began to create clothes for friends. Having matured, she began to wear her mother's friends. In the year, he organized a workshop for the production of products. In gg. In the year creates another brand - JN. For several years, he took part in the exhibition twice a year. The first submarine show of the brand collection, held on the island of Santorini, was appreciated by fashion critics as a revolutionary one.
According to the signed contract, Yana Nedzvetskaya became a creative director and the chief designer of collections in the year, 20 company stores were opened in all major cities of Russia and Kazakhstan. All collections first appear in a monobrand online store [Misslo. Over the year, the LO brand produces 12 full -fledged capsule collections, each with its original name, expressing the essence and meaning of the collection.
Brand philosophy: “Success is primarily a love of people and the desire to make them a little happier. I want to see successful girls, and next to them a successful husband. And I achieve success. When buying dresses, the girls successfully get married, as the brand’s clothes increase their social status. So, in addition to the "grandmother of Russian design", I often call myself a real matchmaker of the whole of Russia.
" The activities of the fashion shows Yu. Nedzvets are integrated into the real world context, causing resonance in fashion business and in public life. The Orange Revolution show was a response to the first Ukrainian revolution, and the “bridge between the two worlds” Promenade de la Croisette is a fashionable global problem of confrontation between the East and West.
The collection of the spring-summer season, which was introduced by the founder of the LO brand, is conceptually built around the legend of the creation of the world and the first woman. 38 types of various fabrics were used that underwent preliminary verification of interaction with sea water. The demonstration of the collection took place in the form of an underwater show on Cape Tarkhankut in Crimea.
The film about the underwater show of mod was released in December of the year at RIA Novosti. The collection of the year “Patterns for Barack O Barack” is a fashion response to sanctions against Russia. Nedzvetskaya supported Russian manufacturers who can compete with European brands. The dramatic plot about the different truths of the military past unfolds against the background of magnificent landscapes of the Russian North.
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