Andrey Burenka Biography

From the watchman-to the founder of the Trevl-Service of Dream. He considered himself a careerist. The idea of ​​creating an online assistant for individual travels presented to him by life itself. The creator of the Ukrainian Trevl-Service TripMydream, Summer Andrei Burnik did not plan to start his own business. For 14 years since the university graduation, he went from an ordinary sales manager to the head of the company distributing Viasat channels in Ukraine.

However, an unexpected acquaintance with a talented programmer and enthusiasm for traveling inspired Burenka to create a promising Trevlp project. In early March, the Ukrainian company TripMydream blew up the information space of Ukraine.

Then it became known that TripMydream won the thousand dollars on the international startup contest of SEEDSTARS SUMMIT in the Swiss Lausanne and was recognized as the world's best startup Trev. For Ukrainian Internet business, this is a very extraordinary event. TripMydream - web resource for independent travelers. It eliminates the target audience from exhausting many hours of study of dozens of tourist sites, comparing prices for hotels and flights.

For an inexperienced TripMydream user, just another tourist site with an unusual search concept. In fact, this is a serious business project with a unique technology, in the development of which the Burnenka invested more than thousand dollars. Entrepreneur Burnenok got into the business not by chance. Still studying in the second year of the Chernihiv State Technological University at the economist, he got a night watchman in the Ukrtelecom building, intended for the repair and maintenance of the radio network.

There he first showed entrepreneurial talent - organized night parking in the adjacent territory. At night, up to ten cars were left on it. With each I took 2 UAH, which was equal to the dollar at the rate. So the student earned up to 10 dollars every night, a year, having received a diploma ahead of schedule, with Doll in his pocket, Burnok came to Kyiv to look for a job. In the first six months, he passed more than a hundred interviews for various positions in search of work, managed to work as a sales manager for food packaging.

The first serious employer was the retail network for the sale of Alcest tools and building materials. They had a vacancy of a production manager. Then the Swedish Media Group Modern Times Group invited Burenka to create a Viasat channel distribution company from scratch and head it in Ukraine. Since then, he has been leading the company of the same name. Travelers' problems, the founder of TripMydream, claims to always consider himself a careerist and did not want to start his own business.

But the circumstances turned out differently. I soon realized that this guy is a genius - he is so well programmed and understanding Internet technologies. We decided that we must do something, ”he recalls. For six months they tried to come up with a concept of business, but in the end she came. Burnok often travels. In January, he and his wife spent time at the Italian ski resort.

He again faced a lack of a single source of reliable and useful information for travelers. The entrepreneur conducted several studies and came to the conclusion that more than half of the travele They are experiencing problems with finding a suitable hotel price and flight. To plan and profitably pay for the trip, they have to visit dozens of sites for days, Burok said. He decided to create a service that would take on this work.

As starting capital, he used the money proceeds from the sale of a Kyiv apartment and family savings. The entrepreneur invested about thousand dollars in development, marketing, writing content and service design. For more than a year it took to write the first code and visualization of the service. In parallel, the team collected information about the cities and resorts of the world.

She formed a database, up to the cost of a cup of coffee in the city, the number of lifts at the ski resort and the beach coverage at the sea resort. In March, the team launched the content direction. In addition to the articles on tourist topics, detailed guide guides in cities appeared on the site. In May, TripMydream launched in test mode. They tested the "engine" of the site, checked the business model, monitored the reaction of visitors, experimented with advancement.

The service was updated several times. TripMydream was the first customer business of the project founder. Then the "mouth" and social networks began to work. Now the main source of customers is the paid traffic from Google, Yandex, and partner networks. In March, TripMyDream monthly attendance amounted to thousands, of which 70 thousand came from search engines. The number of subscribers on the Facebook page is 88 thousand.

The average price of a ticket for one person is bought back and forth is the dollars, and the rooms at the hotel for five to six days are dollars. The main customers are individual travelers who love Europe and often go there.You can make an order from any country. The main pages of the resource are translated into English, Russian and Ukrainian. Work in the minus after starting the cost has far surpassed the initial investment.

In the mail, a special shortcut notifications of sales were noted. In the titles of letters, the amounts are visible in only one day -,, 4 thousand dollars. Although we are not afraid of this, ”the entrepreneur says. Simplified the business TripmyDream is to attract independent travelers, provide them with unique service and redirect them to their partners - online sales of hotels and air tickets.

It earns a project on a commission that partners pay from each sale. Burnyok is not afraid to spend more than earnings, because the business is based on a technology that can be scale to the market of any country. TripMydream plans to get into a plus in the markets of other European countries. In the reality of these plans, they believed at the competition in Lausanne.

The prize service did not receive a “cache”. These are the contest sponsor - Lastminute. It is included in the top 3 European travel services with a turnover of 2.5 billion dollars a year. In exchange for Lastminute technology. This will allow us to develop rapidly, ”he explains the Burnok. He does not call the share of a share sold in the company. 30 people work on the project now for sale now, 13 of whom are involved on an ongoing basis.

The work is in several directions. The development of a pilot project for the UK. According to Burenka, the service will be easier to scaling. The speed of work will increase, which will allow you to conquer the leadership positions in the Ukrainian market. The release in the new language is scheduled for the end of July. The release also planned an improved algorithm for finding offers, updating the content part of the service, in particular, the publication of 40 thousand pages with unique content, an advertising campaign and a full access to the Ukrainian market.

Burnenok claims that he does not purposefully seek investors and partners. Its task is to optimize costs as much as possible and squeeze the maximum revenue from the market. He does not hide that he has a desire to sell this business in the future, and he makes a bet on an online traffic band.