Nodari Kezua Biography

Business and finances on October 23, the editors to quickly deliver and not lose the client. Three scenarios of logistics organization editors of Inhaus or outsources: what logistics does business need? Convenient and fast delivery is one of the indicators that the consumer pays attention to when making a purchase. Courier efficiency and deadlines directly affect the impression of the company.

Therefore, it is important to correctly build all the stages of delivery: from planning volumes to transportation of goods. You can organize logistics in three ways: your own state of couriers and drivers, completely outsource or hybrid format. Which option is suitable for companies, taking into account different variables, said Nodari Kezua, head of the Yandex route service.

Own staff is usually an option for a small business. However, the company will have to invest in the search for couriers. The shortage of labor in the market complicates hiring, so companies need to create the most attractive conditions. And if drivers work by car, we must remember the need to maintain the vehicle inspection, fuel and lubricants, insurance. Another important point: the working hours of couriers need to be organized correctly so that there are no downtime or vice versa, overload.

It is also necessary to optimize routes: after all, you can get to the same address in both 20 minutes and in an hour and a half. Outsourcing delivery is especially relevant for the scaling of a business. The company begins to invest more funds in its development, marketing, rental of premises, and the purchase of equipment. In the geography of the company, other cities and even regions appear.

As a rule, large scale requires a different approach in logistics. It is necessary to increase the staff of drivers and, therefore, the costs of their training, medical care, taxes. You can’t do without expansion of the fleet.

In recent years, renting or leasing of cars has risen significantly. Import was reduced, and domestic production, including freight transport, does not cover the demand in full. Buying your own cars will require large investments, which will then increase due to the cost of maintenance and repair. Cooperation with courier services avoids the need to invest in a fleet, hire drivers and mechanics.

Companies that specialize in delivery services have debugged all operating processes, have experience and necessary connections. And due to the general predictability, planning the budget for logistics becomes easier. Hybrid delivery is another way to organize logistics - to give part of the delivery to outsources. One more profitable once - two per week quickly call the logistics service, if regular couriers suddenly cannot cope with the load.

Others with an outsource can complement their fleet on peak days or hours. Some companies turn to partners during seasonal bursts or sales. For example, when by summer or winter the number of orders increases many times. It is unprofitable to buy additional transport or hire personnel in the staff for such periods. After all, the rest of the time people will sit without work, and the cars are idle.

Moreover, this format makes the business quite inflexible, as it deprives the ability to quickly scale and increase delivery volumes. The figure that optimizes the budget, regardless of whether you use outsourcing or develop your own delivery, it is important to optimize the processes. In other words, both your own and external fleets should be effective. Now various digital solutions allow not only to reduce the cost of logistics, but also to combine management of their own, external and hybrid formats.

Modern routing systems offer tools for automatic development of routes based on the specified parameters. A person can confuse the delivery addresses, temporary slots, weight or volume of cargo - the technology of such errors will not be made. But misses create an adverse impression of the customer about the entire company. Automatic routing is able to take into account more indicators on an ongoing basis and set up for business requests, allowing it to be easy to scale and change.

For example, to analyze the dimensions of cargo, the number of machines and their workload, road conditions, weather conditions and, based on these data, combine hundreds of routes options. The system will need minutes. The quality of movement forecasts is strictly controlled, and the algorithm for accounting for traffic jams is constantly developing. The optimal route allows you to increase the accuracy of getting into a given temporary slot - customers will receive their order on time even if the weather changes or traffic jams form.

For example, with manual planning for the delivery of eight thousand orders per day, you need the order of cars, which will cost three million rubles. Using a digital solution, it will already be required for cars for 2.55 million rubles per day. Fast delivery - a synonym for successful sales of an ideal strategy for building logistics does not exist.Each business should proceed from their needs and resources.

However, the size of the company can suggest in which direction to organize delivery: small businesses are suitable for its state couriers, medium and large - outsourcing or hybrid. Such a landmark will allow you to correctly calculate the company's resources and develop logistics, which will grow the loyalty of partners and customers. Read similar materials on the Daily Moscow:.